It’s taken us longer to get the London pop-up shop organised this year, largely because Savile Row and its environs are now increasingly filled up. But we finally have confirmation, and I can announce that we will be in our old space at 20 Savile Row from October 30 to November 2. 

That’s a Wednesday to Saturday, as per usual, and our opening times will be the same as well: 11-7 on the weekdays, 10-6 on the Saturday.

We will also have our regular drinks event on the Wednesday, from 4pm. So please swing by if you would like a drink and a chat, or in fact would like a more relaxed atmosphere to browse the PS products. 

And there are also drinks next week! As per usual, William Crabtree in Marylebone will have all our coats on display during the month of October (well, from the 3rd), leading up to our pop-up at the end of the month. 

There’s always a tricky balance here: we want to do the pop-up when all Autumn stock has arrived, otherwise there will be some things people won’t get to try on. But we also know people are looking to buy many things right now, so they want to see them earlier. Hopefully this dual approach works well. 

Also, for this time this year, myself and Lucas will be in William Crabtree for the first Thursday and Friday, to answer any questions in person. And on the Thursday, October 3, the Crabtree team will be serving drinks in the shop from 4pm. So in the same manner, swing by if you would like a chat and some casual feedback on Donegal sizing. 

Finally, the New York dates remain the same as we announced earlier: October 16-19, in the J Mueser showroom at 14 Christopher St (Suite 1). It will be just us and Rubato this time. 

So here’s a quick breakdown of the three shop events this Autumn, including what products will be on show:

London: William Crabtree

• October 3 – October 29, opening times same as theirs
• Opening drinks October 3, from 5pm
• Simon and Lucas on site October 3 and 4
• 15 New Quebec Street
• Stock: All coats available at the time:
  • Bridge Coat, Wax Walker (stocking next week), Grey Donegal, New Navy Donegal (launching next Friday), Brown Reversible Suede, very limited English Tweed (restocking in November). Not the new outerwear piece (slightly delayed)
  • Rider’s Raincoat only available to try on at Drake’s, not in any pop-up
• All only available to try on, orders placed online

New York: Permanent Style and friends pop-up

• October 16 – October 19, opening 11-7
• Opening drinks October 16
• 14 Christopher St (Suite 1)
• Stock: Everything available at the time; some things missing that launch later
• MTO offer on Rifugio suede overshirts (pictured top)
• Also featuring: Rubato (not Taillour or Seiji McCarthy this time)
• PS only available to try on, orders placed online; Rubato available to buy

London: Permanent Style pop-up

• October 30th – November 2nd, opening 11-7, Saturday 10-6
• Opening drinks October 30
• 20 Savile Row
• Stock: Everything available at the time, which should be pretty much everything
• MTO offer on Rifugio suede overshirts
• All only available to try on, orders placed online

And here’s a round-up of product deliveries coming in the next week or two, to try and anticipate questions:

• Suede Overshirts restocking September 30
• Wax Walker restocking October 2
• Dark Navy Donegal launching October 4
• New outerwear project launching roughly two weeks later 
  • (Hip-length, waterproof, sportswear!)
• Nubuck Tote restocking next week (black and brown)
• Japanese Denim shirts (below) restocking in blue mid-October, black a month later