Here at The Coolector, we have a lot of love for brands that are committed to continually pushing the envelope—and JAK is undoubtedly one of them. The latest addition to their Atlas collection, the JAK Atlas Low II Sneakers (£215), is the kind of footwear that brings a sense of effortless style and quality craftsmanship that we’re always on the hunt for. The Atlas collection has been a fan-favorite since its debut, and JAK has done it again by delivering an upgrade that keeps everything we love about the original, while refining it in all the right ways.

The Atlas Low II is an upgraded version of the much-loved Atlas Low, this time reimagined with a natural rubber sole crafted in Portugal. Maintaining the same minimalist aesthetic that made its predecessor such a hit, the Atlas Low II is built on a completely renovated last, offering improved fitting for that just-right comfort straight out of the box. It’s made with the finest materials sourced from Italy and Portugal, showcasing JAK’s commitment to top-notch quality and luxurious feel.

These sneakers are all about detail, and the materials used reflect that. The upper is constructed from full-grain calf leather, giving the shoes a rich texture that looks better with each wear, while the ultra-soft calf leather lining ensures comfort for long days on your feet. Full leather midsoles add another layer of luxurious comfort, and the natural cotton laces tie the whole look together, literally and aesthetically. The newly upgraded 90% natural rubber sole is not only visually pleasing but also offers outstanding durability and comfort. Plus, the soles are both cemented and stitched for enhanced strength, making these sneakers a worthy investment for those who like their kicks built to last.

Inside, JAK hasn’t skimped on comfort. The Atlas Low II features removable shock-proof insoles that provide ample support, while an extra slim set of insoles is included for those who prefer a looser fit. In a nod to those who appreciate the little extras, JAK also includes an extra set of laces with colored tips, giving you the option to mix things up a bit. Not to mention, the sneakers come with a cotton transport bag, perfect for keeping your kicks fresh while traveling or stored away.

The story of the Atlas collection began in 2019 with the debut of the limited edition Atlas Mid. Fast forward to 2024, and the Atlas Low II continues the journey—it’s the product of years of refinement, delivering a sneaker that is not only a testament to JAK’s craftsmanship but also an ode to their desire to keep improving. Whether you’re rocking them with jeans, chinos, or even smart casual wear, the Atlas Low II is a versatile addition to any wardrobe, offering a clean, understated style that speaks volumes without saying a word.

For those of us who crave quality footwear that blends form and function seamlessly, the JAK Atlas Low II Sneakers are an essential pick. This is minimalism done right—crafted carefully in Portugal and designed to make an impact wherever you go. In short, the Atlas Low II is an enduring classic reimagined for the modern gent who appreciates understated elegance and long-lasting comfort.